Custom software, fully owned

Own Your Platform.

We design and build custom software, from online stores and web apps to SaaS products and platforms, then hand it over fully owned. From leaving eBay to launching a fintech app, you go live in 1 to 4 weeks, with no lock-in.

Your own store from $2,000 Live in 1 to 2 weeks Start saving from day one
Automate listings, logistics & customer service from $500
Fixed scope Fixed price Fully owned at handover
From a marketplace, a spreadsheet, or a blank page, to software you own.
  • eBay / Amazon / EtsyA store you own
  • An idea or spreadsheetA live SaaS product
  • A manual processA custom web app
  • An outdated websiteA modern platform

1 to 4 weeks

From kickoff to live

100%

Yours: code, data, and IP

48 hrs

To your first working preview

0%

Lock-in or recurring agency fees

Our default stack, but we build on any
  • JavaScript
  • TypeScript
  • Python
  • Go
  • Rust
  • Java
  • C# / .NET
  • PHP / Laravel
  • Ruby on Rails
  • React
  • Next.js
  • Node.js
  • Swift
  • Kotlin
  • React Native
  • PostgreSQL

The cost of building on rented land

Most Businesses Don't Own What They Run On

A marketplace taking a cut of every sale. A SaaS tool you can't bend to your workflow. A site you can't change without permission. Renting the thing your business runs on quietly costs you money, control, and growth.

  • Fees and rent, forever

    Marketplaces take 10 to 18 percent of every sale. SaaS tools bill you every month for as long as you use them. You pay rent on the core of your business, indefinitely.

  • You don't own it

    The customer relationship, the data, the code, it lives on someone else's platform, on their terms. Walk away and you leave most of it behind.

  • Platform risk

    One suspension, price hike, or policy change can break your business overnight. You are exposed to decisions you have no say in.

  • Growth limits

    You can only build what the platform allows. The roadmap, the integrations, the brand equity, all of it capped by someone else's rules.

Services

Your Business. Your Platform.

We design and build custom software on whatever stack fits the job, online stores, web apps, SaaS products, internal tools, and full platforms. Launch on our standard stack for the fastest, most affordable route, or have us match an exact platform, framework, or design. Either way you get it fully owned: no lock-in to us, no lock-in to a marketplace, no recurring agency fees.

Shopify & Shopify PlusWooCommerceNext.js / ReactNode & PostgresReact Native (mobile)Headless & custom APIsCustom enterprise software

Rented vs. Owned

Rented (marketplace / SaaS)Owned (built for you)
OwnershipPlatform owns the customer and dataYou own every record, and the code
Cost over time10 to 18% per sale, or rent foreverOne build fee, then it's yours
CustomisationOnly what the platform allowsAnything you can specify
BrandingGeneric, templatedFully custom experience
Data AccessAggregated, partialFull analytics, full export
ScalabilityCapped by platform rulesArchitected for your growth
Platform RiskOne suspension ends itYou hold the keys

Already selling on eBay, Amazon, or Etsy? We move your whole store across in about a week, with no downtime and no marketplace fees once you go live.

See how migration works

AI automation

Put the busywork on autopilot

Beyond the build, we bolt AI-powered automation onto your platform so the day-to-day runs itself, and most of it goes live in days, not months.

  • AI Listing Automation

    AI writes product titles, descriptions, and tags, publishes them, and keeps stock and pricing in sync across every channel you sell on.

    from $500 Live in days
  • Automated Logistics & Shipping

    Orders route to the right courier, shipping labels generate, and tracking syncs back automatically, dispatch runs without the manual steps.

    from $2,500 Live in days
  • Automated Invoicing & Payments

    Branded invoices, tax, receipts, reconciliation, and gentle payment reminders, all handled the moment an order lands.

    from $1,500 Live in days
  • AI Customer Service

    A 24/7 support agent across your channels that answers customers instantly and learns from every conversation to get sharper over time.

    from $500 Live in days

Already up and running? We can add any of these to your existing platform in days.

Talk through what to automate

What we build

A taste of what you'll own

Storefronts, brand systems, and checkout flows, built custom and handed over fully yours. A quick look at the kind of work we ship.

$129Add to cart

Product page

How we work

Live in days, not months

A clear, fixed path from the first call to launch. You see a working store within 48 hours, then shape it with us live inside your own client portal until it is ready to go live.

Discovery to launch
  1. A 30 to 60 minute call

    Discovery and plan

    Show us your current store, your products, and the look you want, even a site you would like us to match. Our team and AI agents turn that into a fixed plan, a fixed price, and a delivery date on the same call.

  2. Same day

    Sign off

    You get a simple agreement in your portal with the exact scope, the fixed price, and the delivery date. You sign it online. We do not start the build until it is signed.

  3. Within 48 hours

    First sample live

    Our pre-built modules and agentic development put a real, working version of your store on a live preview URL. You see the real thing on a real link, not a mockup.

  4. Day 2 onward

    Build together in your portal

    Upload your logos, photos, and brand files, grant the access we need, and leave comments with screenshots on any page. We review the queue daily and redeploy multiple times a day.

  5. On your fixed date

    Launch and hand over

    You approve, we point your domain live, and hand over every login. The code, the repository, and the data are yours, with no lock-in to us or to a marketplace.

Simple 50 / 50 payment

Two milestones. No retainer. No surprises.

  • 50% after first sample

    Payable once your initial UI and UX is deployed live on a preview URL, typically Day 1 or Day 2. The codebase and repository transfer to your ownership the same day.

  • 50% at final approval

    Payable when you sign off and we cut over to your domain. Hosting credentials and any remaining accounts move over the same day.

Code ownership

You own the code from Day 1.

Most agencies hold your code hostage until final payment. We do not. The moment your first 50% clears, the full codebase, the GitHub repository, and the build credentials transfer to your ownership. Not at handover. Not at final approval. Day 1.

Hosting and post-launch service contracts available. See pricing below.

Pricing

Pay for the build. Keep the savings forever.

Prices below are indications, not fixed quotes, every build is scoped on your strategy call, then set as one flat fee (50% after the first sample, 50% at final approval). You own the result outright: no marketplace cut, no monthly SaaS rent, and most clients recover the build cost fast.

Build, one-time

Every figure here is an indication, your exact quote is scoped and agreed on the call before any work begins.

Custom Build

Fully bespoke, fully owned

Custom

No fixed price: a custom build is scoped to your needs and quoted on your strategy call.

Custom timeline
90 days of Care + dedicated architect
Multi-brand groups, manufacturers, custom commerce Custom ROI model built in discovery
  • Built on any modern stack you want, fully owned
  • Custom checkout, payments, and tax logic
  • Multi-brand, multi-region, multi-currency
  • Bespoke integrations (ERP, PIM, 3PL, CRM)
  • AI Support Admin included, daily request loop with next-day updates
  • Full source ownership, no license to us

Landing Page

A fast, owned home for your brand

from$500

$250 due after first sampleDelivered in 1 to 5 days
30 days of Care free
One page: a product, a story, or lead capture Live in under a week, zero marketplace cut
  • Custom single-page site matched to your brand
  • Mobile-first design, sub-second load
  • Lead capture or single-product checkout
  • SEO basics and analytics wired in
  • Launched on your own domain

Commerce Starter

Your own store, live in under two weeks

from$2,000

$1,000 due after first sampleDelivered in 1 to 2 weeks
30 days of Care free
Leaving a marketplace or starting fresh, up to 500 SKUs Pays back inside 8 months at $50k revenue
  • Built on the platform you choose, themed to your brand
  • Up to 500 SKUs migrated, full customer history
  • URL redirects for SEO continuity
  • Checkout, taxes, shipping, payments configured
  • Launch + first 72 hours of monitoring

Commerce Growth

Built to scale with you

from$3,500

$1,750 due after first sampleDelivered in 2 to 3 weeks
30 days of Care + launch playbook
Up to 25,000 SKUs, 1 to 3 channels Pays back inside 6 months at $250k revenue
  • Any platform or design you want, your call
  • Full catalog, customer, and order history
  • Klaviyo, Gorgias, or ShipStation integration
  • Custom theme polish to your brand
  • AI Support Admin available as an add-on
  • Launch + first 7 days of hands-on support

E-commerce Store

Sell online from day one

from$2,500

$1,250 due after first sampleDelivered in 1 to 2 weeks
30 days of Care free
A business with no website yet, starting fresh online Own your store and customers from the first sale
  • A new store on the platform you choose, themed to your brand
  • Product catalog, checkout, payments, taxes, and shipping set up
  • Customer accounts and order management
  • SEO basics, analytics, and email capture wired in
  • Launched on your own domain, fully owned

SaaS / Web App

A custom web application, fully owned

from$5,000

$2,500 due after first sampleDelivered in 2 to 4 weeks
30 days of Care + architecture review
Founders building a tool, portal, dashboard, or SaaS product Own the code and roadmap, no platform lock-in
  • Custom app on a modern stack (React, Node, Postgres, or your choice)
  • Authentication, roles, billing, and an admin back office
  • Third-party API and integration work
  • Deployed to your own cloud, full source ownership
  • AI Support Admin available as an add-on

Website Redesign

Modernise an outdated site

from$2,500

$1,250 due after first sampleDelivered in 1 to 3 weeks
30 days of Care free
A business with a dated, slow, or underperforming website A faster, modern site you own outright
  • Fresh, mobile-first design matched to your brand
  • Rebuilt on a fast modern stack you own
  • Content and SEO carried across with redirects
  • Analytics, performance, and accessibility brought up to date
  • Launched on your own domain

Add-ons, attach to any build

AI Support Admin

Comment on your live site and our team ships reviewed updates the next business day. $500 one-time setup, then billed only for the AI it uses, we estimate your usage up front and reserve credits, so there are no surprises.

from $500

AI Customer Service

A 24/7 AI agent built into your store that answers customer questions across your channels and learns from every conversation to get sharper over time. $500 one-time setup, then billed only for the AI you use, we estimate your monthly usage and reserve credits up front.

from $500

AI Listing Automation

Hands-off product listings: AI drafts titles, descriptions, and tags and keeps stock and pricing synced across channels. $500 one-time setup, then billed only for the AI you use, estimated up front with reserved credits.

from $500

Custom Documentation

A branded GitBook documentation site for your store, team, or API, kept in sync as your build evolves.

from $1,000

SEO Migration Pack

301 redirect mapping, structured data, and a re-indexing plan so you keep your hard-won marketplace rankings after the move.

from $1,000

Email and Automation

Klaviyo or Mailchimp setup with welcome, abandoned cart, and post-purchase flows live from day one.

from $1,000

Catalog Enrichment

AI-written product descriptions, cleaned-up imagery, and consistent metadata across your entire catalog.

from $1,000

Multi-Currency and International

Geo-aware pricing, multi-currency checkout, and localized storefronts for selling across borders.

from $500

Custom Integrations

Connect your ERP, POS, 3PL, or CRM with a bespoke sync built and maintained by our team.

from $1,500

Automated Logistics & Shipping

Hands-off dispatch: orders route to the right courier, shipping labels generate, and tracking syncs back automatically, plus carrier setup and the day-to-day ops admin run from your dashboard, so you keep selling while we handle the logistics.

from $2,500

Automated Invoicing & Payments

Branded invoices generated automatically on every order, with VAT or sales tax handled correctly, payments reconciled, downloadable receipts for customers, and gentle reminders chasing anything unpaid, all from your own dashboard.

from $1,500

Financial Management and Reporting

A clear financial picture of your store: revenue and payout tracking, fees and refunds reconciled, and one-click exports your accountant can drop straight into Xero, QuickBooks, or a VAT return.

from $1,500

Inventory and Stock Management

Live stock levels kept in sync across every channel you sell on, low-stock and out-of-stock alerts before you oversell, and simple purchase orders so you restock your best sellers on time.

from $1,500

Analytics and Dashboards

GA4, server-side tracking, and a live KPI dashboard so you can watch revenue, traffic, and conversion at a glance.

from $1,000

And after launch

Optional. Continue with us after launch for managed hosting, monitoring, and ongoing development. Cancel any month.

Care

Sleep well

from$250per month

  • 24 / 7 uptime monitoring with on-call
  • Daily off-site backups
  • Security patches and dependency updates
  • TLS, DNS, and CDN management
  • Quarterly performance review

Enterprise

Treat us like an internal team

from$1,000per month

  • Everything in Grow
  • Dedicated development capacity
  • 99.9 percent uptime SLA
  • Quarterly architecture review
  • Priority on incidents and feature requests

Prices shown in other currencies are approximate; every project is quoted and billed in USD. International billing in EUR or GBP available on request. VAT or local sales tax added where applicable.

After launch

What You Get When You Own It

Whatever we build, you own it outright. That changes the math and the strategy for good.

  • Keep More Revenue

    No marketplace cut, no perpetual SaaS rent. You pay once to build, then keep the upside from the first order onward.

  • Own Your Data

    Every customer, order, and behavioral signal lives in your system. Yours to query, yours to market to, yours to keep.

  • Built to Perform

    A fast, branded, purpose-built product beats a generic listing or an off-the-shelf tool every time.

  • Unlimited Customization

    Bundles, subscriptions, dashboards, workflows, custom configurators. Anything you can imagine, you can ship.

  • Stronger Branding

    Your domain, your story, your design language across every customer touchpoint.

  • Faster Growth

    SEO, paid media, email, SMS, product-led, every channel stacks when you control the platform.

  • Total Control

    Change anything, anytime, without asking permission from a platform.

  • A Real Asset

    What we build goes on your books as owned IP. Acquirers value it. Lenders value it. You should too.

Recent builds

Real platforms, shipped fast

A few platforms we designed, built, and handed over fully owned. Each went live on a fixed date we set in week one.

Want a closer look, or to speak with a client? Just ask on a call.

Case study

eBay Seller Saves $48,000 Annually

A UK-based vintage audio reseller running $620k a year on eBay moved to a custom Shopify Plus store. Three weeks of work. A different business at the end of it.

Industry
Vintage and pro audio equipment
Location
Manchester, United Kingdom

Within 90 days post-launch, the seller had recovered the entire project cost from saved fees alone. Conversion rate climbed, average order value climbed, and the customer file (zero contactable buyers on eBay) reached 4,200 verified emails.

“We had spent a decade renting our customers from eBay. Three weeks of work and they were ours. The savings paid the project off in the first quarter.”

Founder, Vintage Audio Reseller
  • 18%

    Conversion rate improvement

  • $48,000

    Annual fee savings

  • 100%

    Customer ownership

  • 3 weeks

    Total migration time

Testimonials

What clients say after handover

  • “I had spent six months and serious money on AI website builders and outsourced developers, and none of it delivered. Platform Direct built the marketplace I had been dreaming of in just one week, at a fraction of what I had already spent, and it has run exceptionally well ever since.”

    Read the case study
  • “We needed a marketplace that does not exist off the shelf: AI agents scored for trust, enterprise workspaces, and tiered billing. Platform Direct scoped it in week one and handed over the finished platform, fully owned, in three weeks. No lock-in, no licence back to them.”

    Read the case study

FAQ

Answers to the questions sellers ask first

  • Most migrations finish inside 1 to 2 weeks. Headless and custom builds run 3 to 4. Discovery in week one sets a fixed delivery date, and we have not missed one in six months.

Start your project

Stop Building Someone Else's Business

Whether you're leaving a marketplace or building something brand new, we turn it into software you own, often in two to four weeks. You get a clear plan and a fixed quote on the first call.

Book Free Strategy CallNo obligation. A custom plan and fixed quote included.
  • Fixed scope. Fixed price. Fixed timeline.
  • Strategy call usually books within 48 hours.
  • A written plan delivered before any build work begins.